The hair extensions game-changer that celebrates a bold new era of health, eco-awareness, speed and safety in the history of hair extensions.

Developing a progressive and vivacious identity to reflect the nature of the product and the desired audience, an extensive logo mark ideation process was undertaken. To accompany the new look, a suite of packaging concepts and a website were designed to launch the pioneering brand stateside.


Brand Identity | Packaging | Website
Holding Page
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